A collection of digital work spanning Axon's marketing needs, from multi-channel campaigns across social, email newsletters, and display advertising to standalone social posts and ongoing digital content. These pieces span different products and initiatives including social media posts promoting Axon's external event presence, ABM ads to promote their new VR training experience, working with a template system to execute a monthly newsletter for their core market segment, and multi-channel webinar advertising.

These efforts involved coordinating with key marketing directors and frequent collaboration with the digital team for alignment on copy, visuals, storytelling, and email execution.